LOreal Color Riche Serum S500 Ardent Sunset has been enriched with ingredients from L'Oreal's advanced skincare technology, Collagen and Pro-Xylane, which allow the lips to be hydrated, and plumped with moisture. The lipstick has been infused with an anti-ageing serum, and features a dynamic colour that doesn't feather for more defined, younger-looking lips.

• Deep red.